Windows 10: Is Microsoft still on target for one billion devices, ...

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Windows 10: Is Microsoft still on target for one billion devices, and does it really matter?

The target was set even before Windows 10 had been launched. In April last year ahead of the July launch of the operating system, Terry Myerson, Microsoft's vice president of operating systems, said: "Within two to three years of Windows 10's release, there will be one billion devices running Windows 10."

That means roughly 330 million new Windows 10 devices every year (that's 27.5 million a month, maths fans) until July 2018. This week's announcement from Microsoft that it has reached 300 million in nine months puts Microsoft comfortably ahead of target, for now at least (see chart below).

So can if keep up that pace, and where is the growth going to come from?

Windows 10 activations.
Image ZDNet, data: Microsoft

Windows 1: Is Microsoft still on target for one billion devices, and does it really matter? | ZDNet