Microsoft's Windows 8
dominated countless headlines in the weeks leading up to its launch late last month, but October saw the debut of another major operating system as well.
Canonical's Ubuntu 12.10 "Quantal Quetzal"
arrived a week ahead of its competitor, in fact, accompanied by a challenge: "Avoid the pain of Windows 8." That slogan appeared on the Ubuntu home page for the first few hours after the OS's official launch, and attracted considerable attention.
Apparently Canonical decided to tone down its message later in the daythe slogan now reads "Your wish is our command
"but it seems fair to say that the underlying challenge remains.