Twitter reportedly working with Google to embed tweets in search results

JMH · Feb 5, 2015

People who search for something on Google may soon start seeing relevant tweets pop up with their results. According to a report by Bloomberg, the two companies have reached a deal that would lead Twitter to provide Google with the contents of tweets as soon as they’re posted to the social networking site.

That, in turn, will allow Google to rapidly return them in search results, making it possible for people to see Tweet content as it appears on the site. It’s a move that should help expand Twitter’s reach to more people who aren’t signed up for the service. Twitter has similar deals set up with Microsoft and Yahoo, though a deal with Google is particularly important, since it has the largest share of the search market.

Twitter reportedly working with Google to embed tweets in search results - GeekWire

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Twitter reportedly working with Google to embed tweets in search results

JMH

Emeritus, Contributor