Mozilla postpones by-default cookie blocking in Firefox

JMH

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Mozilla is postponing its controversial plan for Firefox to block certain third-party cookies by default -- but the company's CTO Brandon Eich urged users not to interpret the delay as a sign that Mozilla is going soft on protecting user privacy.

The announcement comes one month after the IAB (Interactive Advertising Bureau) criticized Mozilla's plan, asserting that without third-party cookies, the Internet could become a "vast wasteland of irrelevant and repetitive ads" and "thousands of small businesses ... will be forced to close their doors."

Mozilla announced a patch for Firefox back in February, designed to blocks cookies from sites a user has not yet visited while allowing them from sites a user has browsed previously. In testing the feature, Mozilla found too many instances of false positives and false negatives that proved disruptive to the browsing experience, according to Eich.
Mozilla postpones by-default cookie blocking in Firefox | Internet privacy - InfoWorld
 

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