Microsoft exec admits new reality: Market share no longer 90% — it’s 14%

JMH · Jul 14, 2014

For many years, Microsoft was viewed as the dominant PC operating system vendor, with more than 90 percent market share on desktops and notebooks.

But the rise of computing on tablets and smartphones has turned the PC market into one slice of a much larger pie, and Microsoft chief operating officer Kevin Turner this morning told the company’s partners that they have to look at the world differently. Even though Microsoft still has 90 percent of the PC market, he said, the important figure is 14 percent, taking into account the entire world of devices.

Microsoft exec admits new reality: Market share no longer 90% ? it's 14% - GeekWire

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Microsoft exec admits new reality: Market share no longer 90% — it’s 14%

JMH

Emeritus, Contributor