Microsoft doesn’t really expect that 500 million "users" will have Windows 8 next year, but it’s still juggling the numbers.
The company has said reported comments by chief executive Steve Ballmer on Windows 8 uptake in 2013 are a "restatement of data" by a company employee in December 2011, and that these stats relate to Windows 7 licence upgrades.
Ballmer was
reported by the AFP to have told the Seoul Digital Forum in South Korea this week: “500 million users will have Windows 8 next year.”
In a statement, Microsoft now says:
Steve Ballmer's comments at the Seoul Digital Forum on Windows 8 usage predictions were actually a restatement of the same data announced in December regarding the number of Windows 7 devices that could potentially upgrade to Windows 8 – so in fact, there is no new data here.
That December 500 million number came from a Windows store blog
here, written by store partner programme manager Ted Dworkin. Dworkin wrote:
We’ve just passed the 500 million licenses sold mark for Windows 7, which represents half a billion PCs that could be upgraded to Windows 8 on the day it ships. That represents the single biggest platform opportunity available to developers.
So Dworkin, and Microsoft, are drawing a direct connection between Windows 7 and Windows 8, and the upgrade potential between the two.