The plugin everyone loves to hate will be dealt another blow come September 1st, this time from Google,
who will start to pause all Flash ads in Chrome by default on that date. This will come as welcome news to everyone that supports websites by not blocking ads, but have to deal with rogue ads that autoplay, or even redirect users to other pages.
By default, all ads uploaded to Google's adwords
are converted to HTML5 already, so this leaves other ad providers with the ultimatum of requiring advertisers to follow suit, or bear the consequences.
Adobe's Flash is
notoriously troublesome for the people that use it, often
being targeted for exploits, so much so that Mozilla
force-blocked the plugin for all versions older than the most recent earlier last month.
