Skype calls to feature ads big enough to interrupt any conversation

JMH · Jun 13, 2012

Skype has provided a great service for years, keeping us connected with friends and family. But there's always been one thing missing—marketers interrupting calls with giant display ads.

Skype is finally fixing that problem, with today's launch of so-called "Conversation Ads" that will appear within the calling window during audio calls. Why are they called Conversation Ads? Because Skype is actually hoping users will discuss the content of the ads during phone calls. In other words, Skype (now owned by Microsoft) is hoping to interrupt the normal flow of human conversation, with advertisements targeted at users based on their location, gender, and age.

http://arstechnica.com/information-...ads-big-enough-to-interrupt-any-conversation/

zigzag3143 · Jun 13, 2012

Great find, I wonder if Skype 'pro' will be exempt from these beauties.

zigzag3143 · Jun 13, 2012

Another source

http://www.neowin.net/news/skype-to...&utm_campaign=Feed:+neowin-main+(Neowin+News)

zigzag3143 · Jun 14, 2012

Skype jumps the shark: Seven alternative VoIP services

Hundreds of millions of people use Skype for its free voice over IP (VoIP) services every day. Indeed, Skype claims that in March 2012, 35-million people were all talking at the same time on the service. But, how many of them are going to stick with it when Microsoft, Skype’s owner, sticks ads in your face?

http://www.zdnet.com/blog/networking/skype-jumps-the-shark-seven-alternative-voip-services/2488

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Skype calls to feature ads big enough to interrupt any conversation

JMH

Emeritus, Contributor

zigzag3143

Contributor, Sysnative Staff Emeritus

zigzag3143

Contributor, Sysnative Staff Emeritus

zigzag3143

Contributor, Sysnative Staff Emeritus